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Our story

Why Pulse exists.

Not out of dissatisfaction with healthcare, but out of a conviction: insight should come before intervention.

The beginning

From question mark to clarity.

Pulse didn't start with a product idea. It started with a question that too often went unanswered: why do we wait until something goes wrong before we listen to our bodies?

We saw people — athletes, parents, professionals — who felt fine, until suddenly they didn't. Not because their body wasn't giving signals, but because no one taught them how to read them.

So we built what didn't exist yet: a way to collect those signals, connect them, and translate them into something that actually helps you move forward. Not a thousand data points. Just the few that matter.

2023
Founded in Amsterdam
40,000+
Measurements processed
94%
Would recommend Pulse
12
Biomarkers per measurement
The team

The people behind Pulse

A small team with a big conviction: health isn't a mystery — it's a language you can learn to speak.

Sanne de Wilde

Co-founder & CEO

Milan Verhoeven

Co-founder & Science Lead

Femke Boon

Head of Product

Tarik el Amrani

Head of Data

What people are saying

Not our words. Theirs.

I'd trained by feel for years. Pulse was the first thing to show me why I kept hitting a wall — and what I could do about it.

Roos Jansen
Triathlete

No medical jargon, no panic. Just a clear picture of what's going on and what I can do differently tomorrow. Exactly what I needed.

Daan Kuiper
Marketer & father of two

I now recommend Pulse to all my clients. It's the first insight tool people actually keep using.

Lotte van Dijk
Personal trainer
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